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Multiples AdTech Index

Curated by Multiples, this index tracks publicly listed advertising technology companies globally.

Explore the Multiples AdTech Index

100

public companies tracked

$6.4T

cumulative enterprise value

1.6x

median EV/NTM revenue multiple

10%

median NTM/LTM revenue growth

Index Performance

This chart shows the weighted market cap evolution over time for the Multiples AdTech Index constituents, indexed to 0% at the beginning of the period.

+63.6%

Multiples AdTech Index

Data as of 18 July 2026. Underlying financial data from FactSet and Morningstar. S&P 500 and NASDAQ data sourced from Yahoo Finance.

Key Index Metrics

This chart shows the median evolution over time of key valuation metrics for the Multiples AdTech Index constituents.

Valuation Benchmarks

This chart shows the regression relationship between valuation metrics across companies in the Multiples AdTech Index.

x-axis:
y-axis:

Data as of July 18, 2026. Companies with EV multiples above 50x and y-axis values above 250% are considered non-meaningful and excluded from calculation.

Company Rankings

This chart shows company rankings by selected metric within the Multiples AdTech Index.

Metric:

Data as of July 18, 2026. Companies with EV multiples above 50x and y-axis values above 300% are considered non-meaningful and excluded from calculation.

Companies Side-by-Side

Compare key metrics between companies in the Multiples AdTech Index.

1:
2:
3:
Metric
Alphabet
Meta
AppLovin
Market Cap
$4.2T
$1.6T
$143B
EV/Revenue (NTM)
7.7x
6.0x
15.0x
EV/Gross Profit (NTM)
12.1x
7.5x
16.8x
EV/EBITDA (NTM)
15.9x
10.5x
17.6x
EV/FCF (NTM)
187.5x
-468.6x
22.3x
Revenue Growth
21%
21%
38%
Gross Margin (NTM)
64%
80%
89%
EBITDA Margin (NTM)
49%
57%
85%
FCF Margin (NTM)
4%
-1%
67%
Rule of 40
69%
81%
135%
Rule of X
101%
117%
209%

Data as of July 18, 2026.

Cumulative Metrics

This chart shows the cumulative sum of selected metrics across all companies in the Multiples AdTech Index, over time.

Index Methodology

Similar to the NASDAQ 100 Index, the Multiples AdTech Index employs a modified market capitalization weighting scheme.

The weight process uses company-level weights, which are derived using company market capitalization.

Company weights are evaluated based on two rules:

Rule 1

No company's weight may exceed 24%.

Rule 2

The aggregate weight of the companies whose weights exceed 4.5% may not exceed 48%.

If neither rule is 'violated', then no adjustments are made. Only in cases where either or both of the rules are 'violated', weight adjustments are made according to a two-stage adjustment process.

Rule 1 adjustment

If no company's initial weight exceeds 24% of the Index, initial weights are used as Rule 1 weights without adjustment. Otherwise, initial weights are adjusted such that no company's weight may exceed 20% of the Index.

Rule 2 adjustment

If the aggregate weight of the companies whose Rule 1 weights exceeds 4.5% and does not exceed 48%, Rule 1 weights are used as the final weights. Otherwise, Rule 1 weights are adjusted such that:

  • The aggregate weight of the companies whose Rule 1 weights exceeded 4.5% is set to 40%.
  • Companies with Rule 1 weights below 4.5% may also have their weights adjusted to keep the initial rank order of all companies.

If the two-stage rule process results in a 'violation' of the weighting rules as previously detailed, then the process is repeated until the company weights meet the rule system.

Companies Included in the Multiples AdTech Index

This index tracks publicly listed AdTech and MarTech companies across digital advertising and marketing platforms.

US
7.3%
$346
+80%
$4.2T
7.7x
21%
64%
49%
4%
69%
$2M
US
7.3%
$646
-16%
$1.6T
6.0x
21%
80%
57%
-1%
81%
$3M
US
5.8%
$425
+9%
$143B
15.0x
38%
89%
85%
67%
135%
$6M
US
5.7%
$171
-34%
$140B
3.5x
10%
81%
41%
33%
51%
$543K
US
3.8%
$237
-34%
$94B
3.4x
10%
90%
47%
39%
59%
$758K
CN
10.1%
$14
+26%
$37B
1.7x
5%
41%
19%
7%
19%
$531K
US
5.4%
$224
-57%
$11B
2.5x
17%
85%
25%
21%
42%
$353K
US
4.1%
$19
-79%
$8.7B
2.3x
10%
78%
40%
24%
50%
$822K
US
3.6%
$5
-52%
$7.6B
1.3x
11%
59%
20%
14%
32%
$1M
US
2.6%
$53
-38%
$5.6B
1.3x
4%
39%
26%
15%
29%
$168K
CA
2.6%
$23
-22%
$5.6B
2.1x
1%
77%
36%
19%
36%
$242K
US
2.6%
$22
+39%
$5.4B
2.7x
24%
61%
23%
14%
59%
$395K
US
2.5%
$32
-45%
$5.4B
2.4x
13%
78%
32%
28%
45%
$312K
US
2.5%
$18
-43%
$5.3B
2.6x
21%
74%
17%
17%
40%
$521K
US
2.3%
$27
-7%
$4.9B
3.8x
1%
52%
41%
17%
40%
$485K
JP
2.2%
$9
-5%
$4.6B
0.6x
4%
31%
10%
5%
17%
$483K
US
1.4%
$11
-16%
$3B
2.2x
15%
86%
26%
28%
39%
$191K
US
1.4%
$26
+7%
$3B
2.8x
19%
68%
11%
11%
30%
$434K
US
1.3%
$6
-39%
$2.7B
9.1x
36%
51%
-16%
-30%
10%
$201K
US
1.3%
$19
-17%
$2.7B
3.8x
11%
65%
36%
24%
40%
$735K
CN
1.1%
$4
-19%
$2.4B
2.1x
39%
15%
5%
-
49%
-
US
1.1%
$38
+15%
$2.3B
2.1x
10%
74%
26%
17%
31%
$625K
IN
1.1%
$16
-25%
$2.2B
5.7x
19%
38%
23%
13%
44%
$460K
US
1.0%
$51
-62%
$2.2B
0.7x
13%
66%
14%
18%
26%
$377K
SG
1.0%
$1
+12%
$2.1B
0.6x
27%
22%
9%
-
35%
$3M
US
0.9%
$26
-1%
$2B
1.5x
10%
61%
25%
15%
34%
$395K
US
0.9%
$12
+34%
$1.8B
-
-
-
-
-
-
-
GB
0.8%
-
-
$1.8B
-
-
-
-
-
-
-
US
0.8%
$11
-25%
$1.8B
1.9x
10%
82%
34%
21%
44%
$625K
JP
0.7%
$23
-3%
$1.5B
-
-
-
-
-
53%
$715K
US
0.7%
$26
-24%
$1.4B
1.0x
2%
90%
22%
15%
22%
$286K
US
0.7%
$5
+62%
$1.4B
0.7x
6%
31%
11%
9%
18%
$956K
US
0.7%
$38
+71%
$1.4B
1.0x
12%
24%
13%
9%
29%
$826K
JP
0.7%
$11
-7%
$1.4B
3.1x
19%
89%
23%
19%
42%
$304K
US
0.6%
$6
-35%
$1.4B
1.1x
2%
68%
19%
18%
19%
$239K
CN
0.6%
$5
-31%
$1.3B
1.7x
47%
45%
9%
-
59%
$266K
IN
0.6%
$6
-
$1.3B
5.2x
24%
72%
11%
14%
37%
$160K
US
0.6%
$26
+62%
$1.2B
1.3x
-2%
53%
22%
11%
16%
$467K
US
0.5%
$22
-8%
$1.1B
0.8x
1%
80%
33%
14%
-9%
$555K
US
0.5%
$8
+53%
$1B
2.0x
13%
51%
23%
-
36%
$874K
GB
0.4%
$2
-21%
$921M
2.1x
113%
75%
-3%
6%
659%
$918K
JP
0.4%
$3
+14%
$803M
4.9x
11%
76%
30%
16%
43%
$269K
US
0.4%
$14
+41%
$763M
0.7x
11%
16%
10%
8%
24%
$8M
US
0.3%
$0
-35%
$736M
1.7x
20%
48%
17%
-10%
37%
$685K
US
0.3%
$32
-13%
$734M
1.6x
5%
77%
14%
11%
14%
$386K
BR
0.3%
$4
-30%
$716M
1.9x
10%
81%
19%
10%
29%
$176K
US
0.3%
$5
+3%
$700M
1.1x
10%
52%
11%
13%
19%
$497K
GB
0.3%
$6
-12%
$700M
3.3x
10%
62%
36%
22%
58%
$405K
US
0.3%
$9
-69%
$661M
1.6x
20%
81%
30%
27%
49%
$543K
JP
0.3%
$3
+8%
$626M
2.3x
5%
76%
20%
9%
27%
$166K
CN
0.3%
$0
-48%
$606M
2.2x
13%
76%
-
-
-
$66K
US
0.3%
$13
+6%
$591M
1.6x
6%
64%
21%
11%
23%
$270K
IL
0.3%
$10
-1%
$566M
1.2x
10%
85%
33%
22%
40%
$427K
US
0.3%
$5
-34%
$535M
1.5x
0%
74%
27%
-
26%
$388K
US
0.2%
$9
-50%
$518M
0.9x
8%
79%
15%
11%
21%
$346K
IL
0.2%
$10
-10%
$387M
0.2x
8%
89%
11%
8%
16%
$833K
KR
0.2%
$10
+35%
$324M
-
-
-
-
-
-
-
SE
0.1%
$2
-52%
$309M
0.9x
14%
39%
23%
8%
46%
$954K
PL
0.1%
$11
-16%
$308M
4.4x
14%
-
40%
25%
50%
-
SE
0.1%
$22
-45%
$299M
3.5x
6%
100%
32%
19%
40%
$167K
FR
0.1%
$197
-24%
$281M
3.0x
14%
80%
18%
14%
33%
$162K
US
0.1%
$4
-49%
$269M
0.7x
2%
62%
19%
11%
21%
$232K
KR
0.1%
$11
-63%
$264M
0.6x
5%
100%
18%
12%
22%
-
CA
0.1%
$6
-45%
$245M
3.3x
217%
56%
9%
2%
188%
$81K
ES
0.1%
$2
+8%
$238M
0.7x
20%
30%
13%
1%
49%
$7M
US
0.1%
$11
-21%
$230M
0.2x
22%
23%
30%
14%
3%
$915K
JP
0.1%
$2
-24%
$222M
-
-
-
-
-
-
$445K
IN
0.1%
$3
-54%
$213M
1.7x
18%
89%
36%
25%
58%
$215K
IN
0.1%
$0
-32%
$202M
-
-
-
-
-
32%
$2M
JP
0.1%
$3
-9%
$196M
0.4x
30%
-
7%
-1%
47%
-
GB
0.1%
$1
-36%
$186M
1.0x
13%
-
31%
15%
43%
$251K
US
0.1%
$3
-67%
$183M
-
-
-
-
-
-
$639K
US
0.1%
$7
+6%
$180M
1.1x
4%
74%
14%
-
17%
$198K
JP
0.1%
$3
-17%
$179M
-
-
-
-
-
-
$409K
US
0.1%
$4
-71%
$171M
0.7x
-12%
67%
17%
7%
-4%
$260K
AT
0.1%
$16
-18%
$165M
1.1x
8%
93%
25%
2%
31%
$211K
JP
0.1%
$2
-19%
$163M
-
-
-
-
-
-
$89K
DK
0.1%
$8
-77%
$150M
-
-
-
-
-
-
$195K
JP
0.1%
$4
-51%
$147M
1.0x
4%
75%
-
-
-
-
GB
0.1%
$1
-25%
$145M
0.5x
50%
40%
11%
4%
0%
$612K
NL
0.1%
$1
-19%
$142M
-
-
-
-
-
-
$599K
JP
0.1%
$10
-10%
$140M
-
-
-
-
-
37%
$418K
GB
0.1%
$1
+34%
$137M
2.0x
16%
100%
21%
-2%
12%
$383K
JP
0.1%
$3
-9%
$121M
-
-
-
-
-
-20%
$95K
FR
0.1%
$30
-14%
$120M
0.5x
7%
-
11%
7%
16%
$614K
US
0.1%
$8
+48%
$115M
0.4x
-7%
44%
11%
-
1%
$298K
JP
0.1%
$3
-18%
$115M
-
-
-
-
-
28%
$76K
CN
0.1%
$0
-63%
$113M
-
-
-
-
-
-
$837K
US
0.1%
$4
+62%
$111M
0.6x
8%
25%
1%
-
-1%
$994K
PL
0.1%
$24
+86%
$107M
-
-
-
-
-
-
$232K
US
0.0%
$2
-57%
$105M
0.5x
-2%
22%
11%
5%
6%
$41K
JP
0.0%
$4
+7%
$100M
-
-
-
-
-
-
$231K
CN
0.0%
$3
-41%
$97M
-
-
-
-
-
-
$182K
TH
0.0%
$0
-35%
$94M
4.0x
0%
66%
43%
32%
25%
$211K
US
0.0%
$2
-44%
$87M
-
-
-
-
-
-
$6M
US
0.0%
$7
-48%
$83M
2.0x
10%
81%
29%
25%
36%
$345K
FR
0.0%
$17
-32%
$80M
1.2x
4%
-
23%
7%
26%
$478K
US
0.0%
$2
-7%
$80M
1.6x
0%
-
11%
-
10%
$279K
US
0.0%
$1
-69%
$77M
0.5x
0%
92%
8%
-
4%
$722K
KR
0.0%
$7
-36%
$75M
(0.2x)
15%
100%
16%
-
40%
-

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